Covering the Subject #bookcovers #choosingbooks @mishaherwin @corrineLeith @saladoth @razumova

Jan Edwards

Picture1There is an unending debate about the effect of cover art on the choices people make when book-buying.

Except where a book is specifically recommended to me, or is by a writer I admire, I generally stand in the ‘cover first’ camp on the presumption that no matter how fabulous the content may be, a publication first needs to catch the buyer’s eye. And that is the job of cover art and design.

Having worked in DTP, I always look at how the book cover designs are put together; I want to see what types of cover are currently being used to promote titles, to encourage the book buyer. Browsing, whether on a traditional bookseller’s shelf or via Amazon, Twitter, Facebook, Instagram etc, I am presented with hundreds of books that (especially on social media) vie daily for my attention, so without a specific title or writer in mind the…

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